Case Study: Mikro

How Digimetri reached Mikro’s potential users with the right SEO strategy & achieved 373% increase in organic traffic?

About Mikro Yazilim:

Mikro yazılım is one of the  fastest growing software companies in Turkey. It has the largest portfolio in terms of product variety and customers.


  • Organic traffic increased 373% in a year

  • 75% of 600+ keywords that we track, rank in the first page results.
  • Our focus is not only in increasing organic traffic but also driving high quality leads
  • Conversion increase %160 in a year via organic traffic.


Unique strategies for each target group in the marketing funnel:

  • Unique technical and content strategy was created for each channel in the marketing funnel.

  • For do part, Google ads conversion data was analyzed in order to maxize lead.
  • For see and think part, research and keyword was made and created a roadmap for long term.
  • Custom widgets based on user intent
  • Blog content targeted for SMB
  • Custom pages for targeted verticals
  • Regular meeting with product and marketing team helped us to better understand the match with product and the users.

We have been working with Digimetri team for 3 years. Team members are highly experienced, have industry knowledge and have strong communication skills. They facilitate our business processes with their proactive working approach. Furthermore, they know how to summarize their work on time and serve in-depth reports

We see the Digimetri team as a part of our marketing team.”

Mert Alankaya

Digital Marketing Manager

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