AI & GEO
What Is GEO? A Guide to Generative Engine Optimization
Users no longer put their questions to ten blue links. They ask ChatGPT, Gemini, Perplexity, or Google’s AI Overviews and receive a single answer. If your brand is mentioned in that answer, you are visible; if it is not, even ranking first in search results is no longer enough on its own. GEO is the […]